Chéribom
A personal project thoughtfully exploring how cosmetics’ brand identities can be deeply incorporated into Gen Z values and current trends. Chéribom represents an engaging exploration of vibrancy and chic style, emphasizing individuality and diverse expressions of beauty.
YWCA Jamestown
Using graphic design to assist non-profit organizations can significantly enhance their advocacy efforts and overall impact. By creating visually appealing, clear, and informative materials, I have helped YWCA Jamestown effectively communicate their important mission and reach a much broader and more diverse audience. Whether through developing engaging brochures, impactful social media graphics, or well-structured and informative websites, thoughtful and intentional design can make complex information more understandable and accessible to people from all backgrounds.
YWCA Rebrand
A project I undertook in my Identity Design class centered on the comprehensive rebranding of a well-established nonprofit organization. I meticulously analyzed and thoughtfully reimagined the key branding elements of YWCA USA, making sure they authentically aligned with the organization’s core mission and deeply held values. Watch as I present how I successfully transformed the brand’s visual and conceptual identity to more powerfully reflect its unwavering commitment to empowering women and advancing racial equity across communities.
currentLY
A group project in my UX class involved designing a comprehensive and user-friendly app by applying a variety of UX practices. During this experience, I specifically focused on utilizing thorough User Research and actively fostering collaboration among team members. Our goal was to develop an innovative app that effectively streamlines the way we consume and interact with news in our daily lives, ensuring a seamless and engaging user experience.
Synaptria
Using my comprehensive research and in-depth knowledge of accessible design principles, I carefully created a prototype for an innovative app specifically designed to assist users with diverse needs and varying abilities. This app aims to help individuals effectively self-regulate their behaviors and emotions, offering practical tools and a user-friendly interface to ensure ease of use for everyone.
